Value Capture

No one freely buys something unless itโ€™s worth extra than it costs.

And so, in a competitive market, organizations will compete to hang as small cost as they’re going to afford to, offering basically the most surplus to the shopper, due to thatโ€™s how they’re going to develop and thrive.

And monopolies (and organizations that can maybe likely like to revenue as they enact) work to procedure cases the receive the shopper has no valid alternate choices, so they’re going to hang nearly your total cost thatโ€™s created.

Thatโ€™s why nuts at the minibar cost lots. The goal is to cost them a penny lower than theyโ€™re worth to the traveler in that moment.

Tag introduction is a purposeful goal. Shooting all of that cost could maybe likely no longer be.

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Charlie Layers
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Charlie Layers

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